You cannot be a male fashion trendsetter without the perfect watch to pair with your outfit, so Lebron James decided to make his own. Well, not literally. The Miami Heat Star has partnered with renown watch makers, Audemars Piguet to make a limited edition watch with Lebron James name on the back of it.
Audemars Piguet saw James’ brand appeal and decided he would be a great pick to represent their new limited edition watch line. His image aligns with Audemars Piguet, which exemplifies sophistication and style. The company has created only 600 pieces at the price of $51,000. The watch is refined, masculine and of course sporty; made from pink gold and titanium and a crocodile strap.
- You Can Now Buy The $51,500 LeBron James Limited Edition Watch By Audemars Piguet (forbes.com)
- Audemars Piguet Celebrated Brand Ambassador LeBron James On The Launch Of His New Watch (prnewswire.com)